EY Asia-Pacific: Digital Nations 2016

EY Asia-Pacific: Digital Nations 2016 benchmarks consumers' digital experience, behavior and attitudes across four countries: Australia, Malaysia, New Zealand and Singapore. Drawing on robust primary quantitative research within each market, the programme provides a deep understanding of the digital consumer landscape and provides comparison across the countries.

The research unlocks the who and why of digital engagement. It is a key reference source for informing and optimising digital strategy, with an international perspective. This international perspective will broaden further as the programme expands to cover more countries.

By selecting a country on the right, you are able to explore and interact with the data. If you are interested in reading about the key findings, please register your interest below.

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Results will be compared with other countries where relevant*

*Comparisons with Australia will be added later in 2017.